Therapists, get back to the work that brings you joy.

Focus on what matters most, and leave behind-the-scenes tasks to us.
Get credentialed and see clients in 3 weeks or less
Consistent client referrals that match your expertise
Insurance, billing and marketing handled by us
I love working with Rula. The support is excellent. The culture is appreciative, respectful and supportive. The most professional organization I have ever worked with.
Marti F.
LMFT, CA

Our vast partner networks leads to consistent referrals.

We partner with major insurance companies

Join our community

We’re excited to explore if Rula is a good fit for you. Simply fill out this short form, including your NPI, and schedule a time to speak with us. Don't have an NPI? Click here to get yours.

I would recommend Rula because of the support provided and resources designed to help clinicians be successful in providing services to clients.
Terri E.
LMFT, CA

Getting started with us is simple.

Our team will guide you through every step of setting up your practice for success.

Rula’s promise

Continuously making it easier for you to provide exceptional care

Our network of insurance partners and unique matching system help us fill your calendar quickly and consistently. We’re here to help you reach your income goals.

You’re in control of your calendar, whether full-time or just a few hours a week. There's no minimum caseload, and you can easily adjust your availability at any time.

We make it easy for you to accept insurance. Plus, we’ll handle credentialing, referrals, billing and support, all within a single integrated EHR system.

Rula is an ethical organization committed to raising the standard of care through compliant systems, a care quality team, and a robust clinical measures program.

Work in private practice without feeling you’re on an island. Case consultation, office hours, and a therapist community make Rula a team you can be proud to be a part of.

15,000+ licensed therapists and counting.

Meet our provider community

Rula is a great company to work with. Great support, excellent client resources, and great client referrals.

Debbie R.
LCSW, NY

The company is both invested in excellent client care but also provides great technical and clinical support to providers.

Cheryl C.
LMFT, CA

Rula’s commitment to quality is obvious, their professionalism is top notch, and their communication with providers is excellent. They are the best teletherapy platform out there.

Jeremy R.
LCPC, IL

Rula is a therapist focused environment that creates a patient-first experience.

Erika R.
LCSW, VA

Questions?
We have answers

Visit our full FAQ page for more
commonly asked questions.

Frequently Asked Questions

Rula is an inclusive mental healthcare organization redefining the mental healthcare system to improve accessibility, affordability, and quality of care.

We currently partner with Aetna, Cigna, Optum, Kaiser, Anthem, United Healthcare, and Oscar, and are continuing to expand our insurance partnerships.

To join our network, providers:

Must be licensed as a Licensed Marriage & Family Therapist (LMFT), Licensed Clinical Social Worker (LCSW), Licensed Professional Clinical Counselor (LPCC), or Licensed Psychologist

Must be licensed in at least one U.S. State or Washington D.C.*

Must live in the United States

Must be able to provide telehealth

Joining and using Rula is completely free, with no minimum hours or caseload requirements. Our providers have the freedom to decide their client load and schedule.

This varies by license type and location. To get more specific details, complete our quick “get started” form above and schedule time to speak with one of our dedicated team members.

We help attract clients for your practice through direct to consumer marketing and referrals from our insurance partners. We also handle and fund the marketing of your profile online, helping clients find you faster.

If you’re licensed in multiple states, you can update your Rula profile to see clients in each state where you’re licensed — expanding your potential referral reach.

For new providers, we gather information about their specialties and the client populations they'd like to serve. Similarly, for new clients, we collect details regarding the services they are seeking, along with their preferences for a provider's race, gender, language abilities, and treatment specialties.

Clients then receive a tailored list of providers that are covered by insurance to choose from. If you feel a client isn't the right fit after the first visit, Rula will ensure they're rematched for the care they need.

Rula has no minimum caseload, allowing you to build a schedule that works best for you. You’ll have the ability to manage your available calendar slots, and we’ll work within your set availability and how many patients you want to see to fill you with new clients.

It’s important to us that you receive exceptional support. Our team is available to answer any questions and provide technical assistance. Plus, a dedicated clinical quality team is on hand to offer case consultations and answer any questions related to clinical care.